Public Relations and Social Media
We understand the field of senior living across every phase of a community’s life, and recognize that with each phase comes a unique challenge of keeping awareness of the community at the forefront of the general public.
We go beyond the traditional boundaries of public relations to help our clients navigate and utilize the social media landscape, as a way to generate additional awareness and engage with the consumer.
We offer a full range of services, including ongoing media relations with local, national and trade media outlets; media training; crisis management; corporate communications; civic and charitable involvement; and resident, family and staff relations.
Event Planning and Speakers
Our expertise in event planning includes developing new event themes, planning all aspects of an event and even providing on-site logistical support. We also have extensive experience in negotiating deals for senior living communities with national speakers to provide discounted rates on bookings, such as the following:
Dick Edwards, Author of Mom, Dad…Can We Talk?
Dr. Thomas Perls, Author of Living To 100
Gary Piattoni, PBS Antique Roadshow Appraiser
Dr. Tom Sattler, National Fitness Hall of Fame Inductee
Rick Steves, PBS Host of Europe through the Back Door
David Troxel, Author of Best Friends Approach to Alzheimer’s Care
Donna Robbins, Author of Moving Mom and Dad
Video Content and Messaging
Our in-house digital video production capabilities allow us to quickly write, produce or edit fresh content and messaging for websites and other public relations channels.