Senior Living Marketing Blog


We’re always finding new insights, and since 2008 we’ve been freely sharing them with our partners and friends through our blog. That means we have literally hundreds of senior living-related entries on a variety of subjects. Take a moment to look around at some of the interesting points we’ve uncovered. Or take all day.

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Displaying Results For: "February 2009"

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Get the Latest in Retirement News

The latest issue of GlynnDevins’ News You Can Use was released today. The issue focuses on several items related to …

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Operating Communities Action Plan — Item #4, How to Create a Powerful Web Site

We know that seniors and their adult children are visiting your web site, so I would encourage you to make …

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Operating Communities Action Plan — Item #3, Work Your Lead Base

This week’s message is simple: In all likelihood, your community’s next move-in is someone who is in your lead base …

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Make Sure Search Engines Are Working for You!

Do you know the top two ways seniors use the Internet? Search engines and email. Pew Research (April 2008) confirms …

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Seniors Using Internet More Than Ever

Wow, Internet usage for the 70- to 74-year-old age group is skyrocketing! I was excited to see the latest Internet …

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Operating Communities Action Plan — Item #2, Target Your Efforts, Don’t Shotgun

If you’ve been following this topic, you’ve read about the importance, especially among operating communities, of maintaining consistency with your …

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Operating Communities Action Plan — Item #1, Consistent Marketing Program

Every day we are hearing from senior living communities that gaining new move-ins is getting tougher and occupancy is creeping …

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