Senior Living Marketing Blog


We’re always finding new insights, and since 2008 we’ve been freely sharing them with our partners and friends through our blog. That means we have literally hundreds of senior living-related entries on a variety of subjects. Take a moment to look around at some of the interesting points we’ve uncovered. Or take all day.

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Displaying Results For: "July 2011"

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The Language of Senior Living

When I was in elementary school, I went to “Gym” class, presumably because that’s where it was located. Later, the …

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Does Life Really Go Downhill as You Get Older?

I remember as a kid, I loved having snow days during the winter. I’d bundle up in my snow gear, …

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Notes from a dimly lit office.

Seniors give heat warnings the cold shoulder. Despite front-page news about the 2011 heat wave, heat-related deaths and repeated warnings …

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Bridge Jobs Become a Trend for Seniors

Retirement Revolution featured on ABC’s World News with Diane Sawyer

Yesterday, ABC began airing a special weeklong “Retirement Revolution” series on World News with Diane Sawyer that reports how baby …

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There Is a “Month” for Everything: This One Hits Home for Many

Conducting some research, I discovered that the month of July is designated to celebrate or create awareness for a lot …

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Residents Are “Naturals” When It Comes to Testimonials

I recently directed a video shoot at a senior living community and had the pleasure of getting interviews from residents. …

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People buy from people they like. Never forget the power of a smile, a kind word, a personal note, genuine …

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Hey You! vs. Hey Susan!

I’m a sucker when it comes to online shopping. In fact, every so often I have to unsubscribe from my …

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