Senior Living Marketing


We’re always finding new insights, and since 2008 we’ve been freely sharing them with our partners and friends through our blog. That means we have literally hundreds of senior living-related entries on a variety of subjects. Take a moment to look around at some of the interesting points we’ve uncovered. Or take all day.

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Displaying Results For: "March 2015"

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Senior Living Online Directory Update

There are still a few senior living online directories whose payment models do lend themselves to the CCRC structure. As we continue to see more and more seniors go online, it’s important to understand how best to “work” an online lead.

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Three Musts for AL/MS Marketing.

I’ve been asked this question several times over the last year: “We’re an assisted living community; what do we need to do for marketing?”

Across the country, we’ve seen assisted living and memory care construction has grown significantly over the past 5 years, and it’s expected to continue well into the future.

What does this mean for us? Two things. One, increased competition in many markets. Two, an increased need for communities to stand out from their competitors.

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