Senior Living Marketing Blog


We’re always finding new insights, and since 2008 we’ve been freely sharing them with our partners and friends through our blog. That means we have literally hundreds of senior living-related entries on a variety of subjects. Take a moment to look around at some of the interesting points we’ve uncovered. Or take all day.

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Marketing Automation vs. Email Service Provider: Which is Right for You?

What is the difference between Marketing Automation and Email Marketing? And how do you know which solution is best for your senior living community? We get questions like this all the time, and the answer is – it depends*. But for many senior living communities, Marketing Automation is the best solution when considering overall business goals, and here’s why.

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Why Automation Is So Important To Your Marketing Strategy

GlynnDevins Recognized as a Premier Google Partner

Your Mouse: The Mind Reader?

Marketing Automation: My Marauder’s Map

The Complete List: 2016’s Top 100 Senior Living Marketing Tips

Important Changes to Google Search Ads

(Part V)">

2016’s 100 Best Senior Living Marketing Tips (Part V)

2016’s 100 Best Senior Living Marketing Tips (Part IV)

2016’s 100 Best Senior Living Marketing Tips (Part III)

Ask for Less, Get More

How to Respond to Negative Online Reviews

Never Lose Another Lead

The Role Marketing Automation Plays in Senior Living

Your prospects have questions. Are you answering them?

Website traffic down? Google change could be the cause

WEBINAR – Marketing Automation: Enriching Digital Lead Engagement

In our most recent webinar, Marketing Automation: Enriching Digital Lead Engagement, sponsored by Senior Housing News, we covered marketing automation from the basics to best practices to examples of rich automation programs.

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A CRM Resolution for Better Connections in 2015

As sales and marketing professionals, we’ve always known that the more you know about your prospective customer, the better. It’s when you’re able to draw relevance between your product and your consumer that personalization really begins.

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Senior Living Marketing Video Series – Part I

Over the next month, we’ll be sharing an informative video each week featuring presentations by four of our team leaders. …

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My senior moment.