Senior Living Marketing Blog


We’re always finding new insights, and since 2008 we’ve been freely sharing them with our partners and friends through our blog. That means we have literally hundreds of senior living-related entries on a variety of subjects. Take a moment to look around at some of the interesting points we’ve uncovered. Or take all day.

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Retargeting Campaigns to Reach Lost Prospects

Because there’s so much information to be found in the digital space, it’s not uncommon for senior living prospects who are visiting your website to leave for one reason or another – even if they are interested in learning more.

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Reviewing Basics

How to Own Your Prospects’ Senior Living Searches

March Madness Can Be A Marketing Slam Dunk

Advances in ad blocking are changing advertising (for the better!)

Google’s Most Exciting New Offerings of 2017

Attribution: What’s All the Fuss?

Reaching the Senior Audience in the Age of Media Fragmentation

GlynnDevins Recognized as a Premier Google Partner

A Parody for the Ages: Try Not to Smile. We Dare You.

Research Shows Approximately 2/3 of Adults Get Their News from Social Media

6 Easy Ways to Boost Facebook Engagement

Video Content – Making a Difference in Your Marketing Mix

Marketing the Great Outdoors

7 Ideas to Generate More Positive Reviews for Your Senior Community

4 KPIs to Improve Your Facebook Game

Are you LSO (Local Search Optimized)?

The Complete List: 2016’s Top 100 Senior Living Marketing Tips

Important Changes to Google Search Ads

2016’s 100 Best Senior Living Marketing Tips (Part I)

Lesson Learned: What to Avoid When Starting a New Web Project

Where You Live Matters

Senior Living Online Directory Update

There are still a few senior living online directories whose payment models do lend themselves to the CCRC structure. As we continue to see more and more seniors go online, it’s important to understand how best to “work” an online lead.

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Media Convergence – It’s Still All About the Content.

A Review of Online Senior Living Directories