In the United States, around 10,000 Baby Boomers turn 70 every day. This aging population growth has driven substantial interest in senior living communities, which has resulted in increased competition. For example, within a two-hour drive of our office in Winston-Salem, North Carolina, at least five communities have expansion projects in the works. We’re even seeing competition within most of our not-for-profit communities. On top of that, substantial numbers of for-profit communities are entering the marketplace.