Know How to Take Advantage of Search Engines

At the 2017 Senior Care Marketing and Sales Summit, Carrie Peterson, director of website strategy and user experience, and Chrissy Mealy, our director of paid media, partnered with Google in a joint presentation focusing on online user experience and how it influences consumers. Following the conference, Mary Kate Nelson of Senior Housing News wrote a recap of the presentation in an article titled, “Google’s Message to Senior Living: Mobile-Friendly Marketing Not Enough.”

Mealy was featured in the write-up and shared insight that included how paid and organic search drive 70 percent of web traffic to a website in senior living.

Read the full Senior Housing News piece here.