Video is at the forefront of the digital user experience. Studies have shown that video marketing does have an impact on developing leads and ultimately sales. The same holds true for generating additional awareness through public relations. If you’re not using video to tell your organization’s story, you’re missing out on an opportunity.
Inside this presentation from LeadingAge Texas, you’ll learn how video goes beyond storytelling to play a key role in SEO, user engagement and content for multiple channel distribution.